AI in Southeast Asia
AI in Southeast Asia

Who is using AI

How much of each country's population uses AI tools, according to every credible public source we could find. Each source is shown on its own, with its date, so you can see where they agree and where they don't.

In figures

Bar chart of the share of people aged 15 to 64 who used a generative AI product in each Southeast Asian country, latest period, from the Microsoft AI Diffusion Report.
Small-multiple line charts, one per country, of monthly Google search interest for ChatGPT from November 2022 to the latest month, on a shared scale where 100 is the busiest country-month.
Bar chart of the Anthropic AI Usage Index by country for the latest month, with a marker at 1.0 meaning usage in line with population.
Dot plot of each country's world rank on ChatGPT messages per person in the latest quarter, with a gray tail showing the rank in the first quarter available.
Line chart of the same share by period since the first half of 2025, with Singapore highest and Cambodia lowest.

By country

Brunei

no data
People using generative AI
no data
Claude use per person
48
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Cambodia

6.1%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
0.2
Claude use per personAnthropic Economic Index, 2026-05
117
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Indonesia

15%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
0.5
Claude use per personAnthropic Economic Index, 2026-05
101
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Laos

8.4%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
0.3
Claude use per personAnthropic Economic Index, 2025-08
124
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Malaysia

23%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
0.9
Claude use per personAnthropic Economic Index, 2026-05
59
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Myanmar

10%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
no data
Claude use per person
127
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Philippines

21%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
0.4
Claude use per personAnthropic Economic Index, 2026-05
92
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Singapore

64%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
5.8
Claude use per personAnthropic Economic Index, 2026-05
1
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Thailand

13%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
0.7
Claude use per personAnthropic Economic Index, 2026-05
96
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Timor-Leste

no data
People using generative AI
no data
Claude use per person
no data
ChatGPT messages per person, world rank

Vietnam

28%
People using generative AIMicrosoft AI Diffusion Report, 2026-Q2
0.5
Claude use per personAnthropic Economic Index, 2026-05
88
ChatGPT messages per person, world rankOpenAI Signals, 2026-Q2

Every source

CountryPeople using generative AIMicrosoft AI Diffusion ReportClaude use per personAnthropic Economic IndexShare of global Claude useAnthropic Economic IndexChatGPT messages per person, world rankOpenAI SignalsSearches for ChatGPTGoogle TrendsSearches for artificial intelligenceGoogle TrendsSearches for GeminiGoogle TrendsSearches for ClaudeGoogle Trends
Bruneino datano data0.02025-08482026-Q2572026-08322026-08122026-08242026-08
Cambodia6.12026-Q20.22026-050.12026-051172026-Q2932026-08572026-08412026-08362026-08
Indonesia152026-Q20.52026-052.12026-051012026-Q2692026-08432026-08232026-08302026-08
Laos8.42026-Q20.32025-080.02025-081242026-Q2272026-08272026-081002026-08172026-08
Malaysia232026-Q20.92026-050.52026-05592026-Q2842026-08312026-08132026-08242026-08
Myanmar102026-Q2no datano data1272026-Q2982026-08662026-08482026-08122026-08
Philippines212026-Q20.42026-050.82026-05922026-Q2992026-08482026-08212026-08222026-08
Singapore642026-Q25.82026-050.62026-0512026-Q2492026-08372026-0892026-08532026-08
Thailand132026-Q20.72026-050.92026-05962026-Q2502026-08282026-08232026-08262026-08
Timor-Lesteno datano data0.02025-08no data1052026-08512026-08312026-08512026-08
Vietnam282026-Q20.52026-050.82026-05882026-Q2662026-08262026-08182026-08232026-08
  • Microsoft AI Diffusion Report (Microsoft AI Economy Institute): the share of working-age people who used a generative AI product in the period, estimated from Microsoft's telemetry and adjusted for device share, internet access, and population. Unit: % of people aged 15 to 64. Source: Microsoft AI Diffusion Report, Microsoft AI Economy Institute (MIT license).
  • Anthropic Economic Index (Anthropic): how much people in the country use Claude relative to its share of the world's working-age population; 2.0 means twice the expected amount. Unit: index, 1.0 = in line with population. Source: Anthropic Economic Index, Anthropic (CC BY).
  • Anthropic Economic Index (Anthropic): the country's share of all Claude.ai conversations worldwide in the period. Unit: % of global Claude.ai conversations. Source: Anthropic Economic Index, Anthropic (CC BY).
  • OpenAI Signals (OpenAI): where the country ranks worldwide on ChatGPT messages per person in the quarter; a lower number means more use. Unit: rank, 1 = highest of about 150 countries. Source: OpenAI Signals v2.0, OpenAI (CC BY 4.0).
  • Google Trends (Google): how often people in the country searched Google for ChatGPT each month, relative to the busiest month in any of the eleven countries. Unit: search interest, 100 = peak country-month. Data source: Google Trends (https://www.google.com/trends).
  • Google Trends (Google): how often people searched for the topic of artificial intelligence each month, on the same relative scale. Unit: search interest, 100 = peak country-month. Data source: Google Trends (https://www.google.com/trends).
  • Google Trends (Google): how often people searched for Google's Gemini chatbot each month, on the same relative scale. Unit: search interest, 100 = peak country-month. Data source: Google Trends (https://www.google.com/trends).
  • Google Trends (Google): how often people searched for Anthropic's Claude each month, on the same relative scale; small numbers, so treat with care. Unit: search interest, 100 = peak country-month. Data source: Google Trends (https://www.google.com/trends).

Download the data (CSV) · raw files and provenance on GitHub